Best. Quarter. Ever.
Apple posted revenue of $9.6 billion and net quarterly profit of $1.58 billion for the first quarter of 2008 (in Apple's financial reporting, that ended 29 December.). Compare this with revenue of $7.1 billion and net quarterly profit of $1 billion.
- 2,319,000 Macs shipped (44% unit growth and 47% revenue growth)
- 22,121,000 iPods shipped (5% unit growth and 17% revenue growth)
- 2,315,000 iPhone sales
And how does the stock market react? Apple stock plunges around 15%. Huh? I don't get it. This is on Apple's second quarter guidance that revenue and sales may slow a bit due to uncertainties with the economy. That I understand - but they said slowing, not decreasing. With the growth and profits Apple is seeing, they'll still have one heck of a quarter. And 45% of the quarter's sales were International. Other economies aren't going into the shitter like America's.
In the interest of full disclosure I am an extremely(!) minor Apple stock holder. And I'm not going to over react and sell them. Yet.
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