Starbucks & iTunes & Apple

Okay - let's dismiss the fact that it's Starbucks. Their coffee truly sucks. If you like it, you really don't like coffee. Bitter and ewww, just yuck. What's truly significant about this.

Let's disect it. You have an iPod touch. You walk into a Starbucks and you're working and listening to the music playing over the loudspeakers. I'd be lieing if I said I never wondered what a song was while I was working at my local Caribou.

Think about it. You're in the coffee shop, and on your iPod it shows you what's playing. Think about the technology to make that happen. Regardless of the fact that it's Starbucks (with coffee that sucks). Think about the integration and the customer ease-of-use. Incredible. This will be popular over the long haul.